Cowtown Creative
In the decade he’s called Fort Worth home, Jonathan Morris has fashioned enough new roles for himself to make most of us a little breathless.
In 2014, the social media manager-turned-entrepreneur opened Fort Worth Barber Shop near the Cultural District. Set in a former automotive garage made of cinder blocks, Morris’ shop offers a haircut and hot-towel shave along with an old-fashioned setting for conversation and connection.
The Barber Shop immersed Morris in the network of creatives who’ve been building a small-business scene with a youthful and modern vibe that goes beyond the cowboys-and-culture theme for which Fort Worth has long been known. He channeled that energy into his next project, Hotel Dryce, a boutique lodging that opened in the Cultural District in August.
Morris’ projects caught the attention of the Magnolia Network, the TV streaming service created by Waco’s Chip and Joanna fame. Morris debuted on the network in July as the host of , an unscripted show featuring Morris interviewing other entrepreneurs around the nation about their challenges and how they turned dreams into realities. Kicking off the series, Morris visited Dallas entrepreneur Valery Jean-Bart, an engineer who was inspired by his late mother to create a bakery called Val’s Cheesecakes.
