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Following the repeal of Prohibition in 1933, revelers rushed to entertainment venues across America to raise a glass of cheer! Americans, still in the throes of the Great Depression, gladly took the opportunity to splurge for a night on the town or an afternoon at the theater to relieve their worries. Art Deco and Streamline Moderne design adorned the buildings, captivating customers and renewing their spirits. Vintage postcards from the era transport us to a world of high style, glamour, progress, and optimism.
Popularized at the 1925 Paris Exposition des Arts Decoratifs et Industriels Modernes, the Art Deco style reached its pinnacle at America’s world’s fairs and expositions in 1939-1940. The term “Art Deco” refers to a set of design characteristics including rectilinear and geometric modes, stepped forms, stylized flowers and motifs, ziggurats, sunbursts and chevrons. Streamline and geometric features were frequently enhanced by exotic and opulent applications. The style was applied to decorative objects, buildings, sculpture, costumes, interior design, paintings and murals. Driven by the latest in technology, designers interpreted a streamlined version
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