Interest in appearance medicine and cosmetic surgery is growing among men from across the spectrum of occupations, social and cultural backgrounds. And in an age where looks have a mounting importance in the social sphere, it’s hardly surprising that men are paying more attention to their appearance.
Where cosmetic procedures used to be a female-dominated domain, more and more guys are growing tired of accepting the looks lot they were given – no longer are they happy to settle for the pesky love handles and those telltale crow’s feet around their eyes. They are increasingly turning to cosmetic procedures to help them fine-tune what Mother Nature gave them or stay ahead of the ageing game.
Liposuction, blepharoplasty (eyelid surgery) and gynaecomastia (male breast reduction) are amongst the most popular surgical procedures