American Whiskey Magazine

Whiskey crossover

f you are a comic book fan like I am, all you ever wanted was a crossover issue: a mixing of two (or more) iconic heroes from different companies meeting in the same book. In my youth I read the giant-sized Superman (DC) vs. Spider-Man (Marvel), and it blew my seven-year-old mind. Now, if you’re wondering what any of this has to do with whiskey crossover marketing then you’ve

You’re reading a preview, subscribe to read more.

More from American Whiskey Magazine

American Whiskey Magazine2 min read
The Next Level
Michter’s Distllery Joseph J. Magliocco is president of Louisville-based Michter’s Distillery, as well as its parent company Chatham Imports, a supplier of imported wines and niche spirits. Upon completing his studies, he immediately began his full-t
American Whiskey Magazine4 min read
World Whiskies Awards
1792 12 Years Old 96.6 PROOF | 48.3% ABV A beautifully well-balanced expression with an inviting nose. There are notes of sweetness throughout with rich chocolate and delicate caramel. On the finish you are left with a smooth apricot hint. Robert Ful
American Whiskey Magazine3 min read
Imparting A Little Soul
Character is something that I value in all aspects of life. Strength of character and conviction in it, characters in stories, and of course character in whiskey. It’s something that seems to be undervalued more and more in the modern society we live

Related Books & Audiobooks