Tourism trailblazer

ourism is one of the fastest-growing industries in Colorado—creating jobs and driving economic impact that cultivates a desirable local lifestyle. For Richard W. Scharf, President & CEO of Visit Denver, the challenge of pushing the envelope even farther is high on his list. Scharf advocates that visitors are essential in supporting Colorado’s 28 ski areas, six professional sports teams, and the nation’s largest performing arts complex; not to mention our many museums, 1,000-plus restaurants, and music venues—with more than 140 annual concerts held at Red Rocks Amphitheatre alone. Locals are fortunate for Colorado’s tourists—they visit, enjoy, and leave their