AppleMagazine

APPLE CEO ESCALATES BATTLE WITH FACEBOOK OVER ONLINE PRIVACY

Apple CEO Tim Cook fired off a series of thinly veiled shots at Facebook and other social media companies, escalating an online privacy battle pitting the iPhone maker against digital services that depend on tracking people to help sell ads.

“Too many are still asking the question ‘how much can we get away with?’ when we should be asking ‘what are the consequences?’” Cook said. “What are the consequences of not just tolerating but rewarding content that undermines

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