BIG GAME PLAYERS
“FUSING CAMARADERIE AND COMPETITION, ATHLETICISM AND ACCOUNTABILITY, MAN V FAT SEEMS TO HAVE CRACKED THE CODE TO DELIVER GAME-CHANGING RESULTS”
When Norwich City fan Dan Church tipped the scales at 158kg – around 25 stone – he almost got stuck in a stadium turnstile. “I took my little boy to an away match in Sunderland and it was a tight squeeze,” recalls the 32-year-old father of three. “I was so embarrassed I stopped going to away games.” Church had played football at a high level in his teens, but a busy work schedule and an unhealthy diet – a lethal combination familiar to many stressed modern men – had caused him to pack on weight. Before his wedding in November 2017, Moss Bros had to sew extension patches onto his waistcoat. “Everyone saw it had been customised to fit me. That was the
