The Next Chapter for Aderans: Becoming a Global Wellness Company
Aderans Company Limited is a global provider of total hair solutions. Founded in Japan in 1968, it operates 69 group companies in 19 countries and regions worldwide. In celebration of its 50th anniversary—and looking to its 100th—it recently embarked on a new course as a global wellness company.
Aderans began as a provider of custom-made wigs for men in Shinjuku, Tokyo. Its founder, Nobuo Nemoto, resolved to bring a smile to the many people worldwide who struggle with hair issues. As that philosophy was passed down to group employees, Aderans grew into a world leader in the hair industry.
Aderans went on to produce many innovations beyond wigs. It expanded into an array of segments centered on hair: hair growth, hair volumizing, and hair care. In North America, it acquired the Bosley Medical Group, the world’s leading provider of hair restoration treatments.
