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  • Newsweek International

    Stepping Up

    Jul 03, 2020 4 minutes
    BY Sam Hill AND Hank Gilman
    ILLUSTRATION
    BY Anastasiia Boriagina

    IT’S HARD TO TAKE CORPORATE KINDNESS at face value. Chrysler’s Drive Forward ad campaign is about how we’re in this pandemic thing together. And it wants to help. By selling you a car. Amazon’s new commercial is about how you can order without feeling bad because of all it’s doing to keep its warehouse workers safe. Even though Amazon no longer will give numbers on how many workers have gotten sick and/or died. Or United Airlines’ March promise to leave empty seats in planes. Unless it’s a full flight. But some companies truly have been stepping up since the

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