Food for thought

As we emerge from a period of total uncertainty, one thing is becoming clear: a shift is taking place as consumers rethink their approach to fresh food, questioning where it comes from, how it’s grown and even how it tastes.

While big-name supermarkets remain essential for basic necessities, the real-world effects of climate change, drought, and yearly bushfires, have galvanised consumers into thinking more carefully about their weekly shop.

The result? Small-scale farmers are experiencing a boom of interest, with local markets and delivery services thriving. More recently, the health, social and economic ramifications of the Covid-19 pandemic have driven customers to shop in new ways,