The latest SENSATION…
Many of us might find the sound of pouring rain on the window comforting, or the noise of crashing waves relaxing.
But now there is a niche audience that find the sound of eating mesmerising, and hair brushing enchanting…
ASMR stands for ‘autonomous sensory meridian response’ and has a cult following online.
Tommy Edwards, Head of Audio Innovation at Blue Microphones, expands: ‘ASMR is a form of sound therapy, consisting of audio-visual content designed to help relieve wellbeing issues such as anxiety, sleep deprivation and stress.’
‘What’s interesting about this trend is that not
