“We create luxury goods from old fire hoses and donate half our profits ”
There is a palpable sense of energy surrounding Kresse Wesling and James Henrit (aka Elvis), founders of Elvis & Kresse, a premium brand that has sustainability at its core. ‘The idea behind the business was never about creating luxury products, it was simply a way to rescue damaged and decommissioned fire hoses,’ says Kresse. ‘We take materials destined for landfill, transform them into new valued items, then donate 50 per cent of our profits to charity.’
Kresse was in her twenties
