The road to ethical cotton
It was a fortuitous interaction that saw Nature Baby discover the cotton supplier they work with today. After researching and looking for a supplier since the late 1990s, they moved their search to India. In the early 2000s, a new cotton supplier started up, emailing Nature Baby to establish a connection. And, with that, they had found their supplier and the long-standing relationship was formed.
Over the last 15 years that Nature Baby has been
