ThinkSales

7 Deadly Interaction Sins & How to Fix Them

Stimulate your attendees by offering them flexible meeting spaces, creative environments for group work, leisure areas for networking and unusual design solutions for different formats.

Despite our best intentions, each of us has committed a sin or two against audience interaction when organising an event. Despair not, sales event planners. It’s not that hard to repent and fix our mistakes.

1 Packed agenda

More speakers on the line-up doesn’t necessarily mean more value for your attendees. As an attendee, I’m usually completely drained after two to three sessions, especially when there is no dedicated time for interaction.

Yet, many conferences

You’re reading a preview, subscribe to read more.

More from ThinkSales

ThinkSales2 min read
WHY CHANGE INITIATIVES FAIL And What To Do About It.
There is hardly a business article that has been written in the past two years that has not referenced the ‘unprecedented change’ and upheaval caused by the pandemic. But flux is nothing new. You’re probably familiar with the quote: “The Only Constan
ThinkSales2 min read
An Omnichannel Maturity Assessment
• Companies at this level aspire to offer customers a more integrated omnichannel experience.• Multiple channels are in place, but these work largely in isolation, rather than as part of a seamless customer experience.• Level 1 companies seeking to o
ThinkSales2 min read
Operationalising Customer Retention & Growth
IN AN ENVIRONMENT where good Customer Service should be the minimum requirement, most organisations fail to consistently match even this standard. The good news is that for those companies nimble enough to plan and operationalise a competitive advant

Related Books & Audiobooks