THE ORIGINAL ‘IT’ GIRL RETURNS

Before the word “influencer” even had the slightest hint of influence, there was KC Concepcion, then a creative prodigy with celebrity-royalty pedigree, now a comeback queen with a mission, which mainly involves speeding on the highway to her most authentic self. More on that later. Right now, KC is in her makeup chair, getting dolled up with Shiseido makeup—her latest project and first makeup endorsement, ever. While raving about the brand’s cult-favorite eyelash curler, a staple in beauty editors’ vanities as well as hers, she is secretly fighting the worst case of jet lag, having just returned from a trip to New York the night before. You wouldn’t know this from her infectious energy and overall jovial temperament. As I hit record, I wondered, How to be you, KC?

For certain, this isn’t the first time anybody has asked this question. After all, KC has been in the public eye for a long time. An actress and TV darling, a household name, a pioneering blogger and perhaps the Philippines’ first-ever influencer and digital nomad, KC has always been a step ahead of the times, usually, alike.