JOHN HARDY FULL CIRCLE
The fact is, as a brand, John Hardy is, first and foremost, all about creating artisanal handcrafted jewelry that would last a lifetime. Since it was established back in 1975, the company also takes pride in the values of community, artisanship and sustainability—long before other brands started considering these important matters.
John Hardy’s iconic bracelets and necklaces are still handmade by artisans in Bali, not only because of the extraordinary skill of the artisans, but also to help the community thrive.
Polly Purser is the Director of Heritage at John Hardy, a role that she has held for five years now. Growing up in Bali, she immersed herself in the island’s culture and fell in love with the brand, the craftsmanship and its philosophy.
She started her career in the company as Design Director and, with this new role, Purser took her design background and everything that she believes in to maintain the heart of the brand and its heritage.
DAMAN: Hi Polly, thank you for having us. What’s keeping you busy these days?
As you know, John Hardy is made in Bali with a workshop near Ubud that employs over 750 people. At the same location we also have the Kapal Bamboo boutique, which has been an important destination
