Women's Health Australia

The Rise of Micro Culture

Mini Magnums. Babies. The Tiny Kitchen YouTube channel… Yep, it’s hard not to love miniature things.

The newest trend in diminutiveness is ‘micro culture’ – the shrinking down of your everyday habits and behaviours into easier, quicker or subtler versions. Think micro workouts, micro influencers, even micro cheating. Why get on board? Well, doing a little of something, often, can be the key to achieving your bigger health and life goals.

This culture of tiny habits has appeared as experts understand more about behavioural science, and puts an end to the assumption that it takes 21 days to make or break a habit. In reality, “Behavioural psychologists will tell you it’s small changes that lead to constant ones,” explains Michele Chevalley Hedge, nutritionist and author of The go-to expert for insight into micro behaviours, James Clear, adds, “It’s so easy to underestimate the value of making small improvements, Clear crunches the numbers on just how much you can improve at something across a year if you spend even one minute on it a day. “If you can get one per cent better each day for one year, you’ll end up 37 times better by the time you’re done.” Suddenly, learning to surf doesn’t seem so out of reach, eh?

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