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Mads has always had an interest in creating videos. She started by documenting her journey as a first-time mum, sharing videos of her new-born daughter on Youtube. As she gained more confidence and became more comfortable in front of the camera, she wanted to reach out to a wider audience and started uploading videos of her house tours, DIY projects and home hacks.

“It really started to take off just over a year ago, after my first house tour video went viral. After that, I also did a series of videos focusing on

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