CHOOSE TO REFUSE
THE REFILLERY
DOM AND SAM MOLETA
STARTING OUT: ‘We invested heavily in our brand design, website and store designs – we needed to be competitively priced as well as a sophisticated and fashionable brand to be an appealing option.’
TURNOVER: ‘Through our online store we are shipping regularly from Mpumalanga to the Western Cape. And in our first month and a half of trading from our physical store in Fourways, Johannesburg we more than doubled our forecasted turnover.’
Husband-and-wife team Dom and Sam of plastic-free grocery store The Refillery first met in France when they were working on yachts.
‘We travelled a lot and were able to go to places that people save up for their entire lives to go on holiday to,’ says Dom. ‘But when
