Opinion: 10 reasons why health care startups fail

In our roles at MedTech Innovator, a global accelerator for medtech startups, we’ve worked with thousands of early-stage health care companies in cities around the world. We’re proud to play a role in helping new companies get their innovative technologies to the patients who need them.

But we’ve seen a lot of failed efforts, too.

Grounded in science and regulated by the government, health care is a challenging sector. In the life of any startup, there are plenty of opportunities for missteps. And pivoting isn’t as easy as it is for companies developing tech solutions, like a photo sharing app. Mistakes in a health care startup can be fatal.

But that doesn’t mean your company has to make one.

Knowing the most frequent mistakes is the first step to avoiding them. With that in mind, here are 10 of the most common problems we’ve seen that can cause a health care startup to fail and some tips to solve them.

Failure to properly articulate your value proposition

The value proposition is the new