'Franchise' Tracks The Rise And Role Of Fast Food In Black America

Let's talk about fast food — and I bet you have a jingle in your head right now, because according to a new book, on any given day in America, an estimated one third of all American adults is eating something at a fast food restaurant.

But fast food doesn't mean the same thing to everyone everywhere. For some, owning a franchise has been a path to wealth, but fast food restaurants are hyper-concentrated in some of the country's lowest-income and most segregated areas. And according to the So how did that happen? And is fast food the hero or the villain in black America? In her new book , history professor Marcia Chatelain traces what she calls the hidden history of the relationships between the struggle for civil rights and the expansion of the fast food industry.