Fashion Fair Cosmetics, once queen of black beauty, is planning a comeback — but it will have to face Rihanna, rivals and social media realities
Growing up in Trinidad in the '80s, Patrice Grell Yursik remembers her mother smoothing on Fashion Fair face powder and popping the pink compact into her purse before leaving for work. Sometimes, she organized her mom's collection of pink-lidded Fashion Fair lipsticks lined up on a mahogany dressing table.
The lipsticks and powder matched her mother's skin perfectly, said Yursik, now 40 and a well-known beauty blogger based in the South Loop.
Back then, the iconic makeup brand, launched in 1973 by Ebony and Jet magazine publisher Johnson Publishing, was well-known as the best and nearly only option for black women looking for cosmetics made to flatter their skin tones.
Today, Fashion Fair - affectionately known as the
