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  • Los Angeles Times

    Tsunamis tourism: By marketing disaster, a struggling California town hopes to recover economically

    by Hailey Branson-Potts, Los Angeles Times Dec 26, 2019 6 minutes

    CRESCENT CITY, Calif. - Alex Fallman sucked down a martini and sliced into a ribeye steak, greeting fellow diners at the Good Harvest Cafe by name.

    Three years into his job as a city councilman, Fallman's take on this Northern California harbor town was not that of a civic booster. His words unspooled like a dirge.

    "Cool, worldly things don't happen here," the 23-year-old said.

    Crescent City is a land of wild beauty, where towering redwoods meet quiet, foggy beaches. It's also a place of economic despair. As with many small California towns, its downtown is marked by empty storefronts. Homeless men shoot methamphetamine in the beachfront park.

    Nearly one-third of residents live below the poverty line - double the state and U.S. average. The median annual income of $27,029 is less than half the state median.

    But city leaders have not given up hope. The future of their isolated town lies not in fishing and the

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