Dan Woike: Could a tweet sink the NBA's business relationships in China? It's complicated
Since the 1992 Olympics, when the NBA's best players ran all over the rest of the world, the league has sought to take basketball - its product in particular - globally. Its partnerships in China, where the game is wildly popular, have been a pivotal part of that expansion strategy.
But a single tweet from a general manager supporting protesters in Hong Kong could threaten that relationship and affect the way the public here and abroad views the league's intentions on social issues.
On Friday, Houston Rockets GM Daryl Morey tweeted an image - since deleted - that read "Fight for Freedom. Stand with Hong Kong."
Those words caused a swell of geopolitical consequences that soon hit the NBA like a tidal wave, jeopardizing billions in business deals with companies in apparel and broadcasting. Even as increasingly violent demonstrations rage against
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