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We innovate while respecting the brand's history: Matthias Breschan

Matthias Breschan, CEO, Rado on why the brand is called the master of materials and its key innovations for this year.

Matthias Breschan started his journey with the Swatch Group in 2005 and worked with notable labels like Hamilton and Swatch, before taking up the helm of Rado in 2011. His astute marketing vision has led the label to new heights and is considered one of most innovative watch brands when it comes to materials. In India, Rado has strong fans among the youth and is slowly becoming the go-to

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