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    Lil Nas X Is More Than Just A Meme Lord, Apparently

    The internet native parlayed his brilliance for virality into a breakout career via the year's most indelible single, and its most unlikely cultural flashpoint. But that was then.
    by Meaghan Garvey Jun 21, 2019 4 minutes
    Lil Nas X, photographed on May 17, 2019 in Los Angeles.

    If you were the kind of person who spent time on the file-sharing platform LimeWire 12 years ago, there's a decent chance that, in attempting to download, say, Rihanna's "Umbrella" or Plain White T's "Hey There Delilah," you found yourself listening instead to a kid begging you to watch him "crank that Robocop." It wasn't a software glitch, it was Soulja Boy, the first internet troll to commandeer the pop charts. Back in 2007, the bored teenage rapper had stumbled on a loophole: by labeling the files for his debut single, "Crank That," with the titles of LimeWire's most popular downloads, he could effectively Trojan horse the song into thousands of unsuspecting hard drives. (It happened to me with Michael Jackson's "Thriller.") "Crank That"

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