What <em>Avengers: Endgame</em>’s Historic Box Office Means for the Future
The film is a big-selling rebuke to the idea that traditional filmgoers are largely content to stay home these days.
Before the release of , the biggest opening weekend of all time for the U.S. box office was , when the previous entry in the series, , debuted in theaters. That film made a staggering $257 million, and theaters sold $314 million worth of tickets to all movies in total that weekend, the ever made in a three-day span at the time. That $314 million figure seemed like a ceiling—there’s only a finite amount of cinema seats available
