NPR

Inside 'The World's Most Beautiful Bookstore' In Argentina

National Geographic has named El Ateneo Grand Splendid the top shop in the world. But that's only where the history of the 100-year-old Buenos Aires building, once a palatial theater, begins.
When the Gran Splendid Theater in Buenos Aires was converted into a branch of the Ateneo bookstore, the stage became a cafe. It was just named "the world's most beautiful bookstore" by <em>National Geographic</em>.

In its first issue of 2019, National Geographic named a shop in Buenos Aires, Argentina "the world's most beautiful bookstore." NPR was ahead of the curve. Bob Mondello filed this report 18 years ago, shortly after the Teatro Gran Splendid was converted into El Ateneo Grand Splendid.


Impresario Max Glücksmann wanted his new theater, the Teatro Gran Splendid, to remind people of the Paris Opera. He had it built in 1919 with three ornately decorated balconies hugging the back wall of a 1,050-seat auditorium. It's decked out with gilded statues, marble columns and a ceiling mural celebrating the end of World War I. In the days

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