Self-Care And Body Positivity: How Companies Are Rebranding For Wellness

With Meghna Chakrabarti

Beauty and diet companies are rebranding themselves as wellness companies. But does layering on a dose of inner peace make a difference if the goal is still weight loss or better skin?

Guests

Angelica LaVito, Consumer health reporter for CNBC.com. (@angelicalavito)

Mindy Grossman, president and CEO of WW International Inc., formerly known as Weight Watchers. (@mindygrossman)

Traci Mann, professor of social and health psychology at the University of Minnesota. Principal investigator at the Health and Eating Laboratory at the University of Minnesota. Author of “Secrets from the Eating Lab: The Science of Weight Loss, the Myth of Willpower, and Why You Should Never Diet Again.” (@TraciLynnMann)

Interview Highlights

On why WW rebranded

Mindy Grossman: “We know that people need so much more than [weight loss] today if they are going to lead a sustainable and healthy life over the long-term. What we’re providing them today is so much more than just a weight and nutrition program.