Amazon and the troubling rise of superstar cities
The decision by Amazon to add new “headquarters” in New York and metro Washington, D.C., has laid bare a stark economic fact: Rich cities keep getting richer, while many other places are left behind in the race for new investment and jobs.
A year-long bidding effort by cities became a kind of “America’s Got Talent” contest for high-tech jobs. Amazon narrowed a lengthy list down to 20, dangling the prospect that the giant retailer might favor some unexpected inland city like Pittsburgh or Atlanta to set up its second HQ, with 50,000 jobs.
Instead Amazon went with cities that already rank as superstars. Splitting the HQ in two, the company will hitch its high-ambition future to the nation’s political capital and its financial and cultural capital.
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