The Atlantic

When, Exactly, Does Watching a Lot of Netflix Become a 'Binge'?

Two episodes? Four? Crowdsourcing a new definition for a popular buzzword
Source: Elise Amendola / AP

On Friday, Netflix unleashed the entire second season of its political thriller House of Cards, encouraging fans to abandon any real-world weekend plans for some quality time with the morally bankrupt Frank and Claire Underwood. But when does a cozy night in with Washington's favorite fictional power couple become a full-on "binge-watching" session?

The name for mainlining episode after episode has its roots in the 1990s with DVD sets and TV marathons, but the practice reached a new level of recognition in 2013 as Netflix and other video services experimented with original content (like Orange Is the New Black) and offered numerous catch-up opportunities for critics’ favorites (like Breaking Bad). Despite its increased prominence, though, there's never really been a good, single working definition of what binge-watching actually is.

Previous attempts differ from each other in interesting ways when you read them closely. For 2013's Word of the Year award—which ultimately went to "selfie"— defined binge-watching as "watch[ing] multiple episodes of a television program in rapid succession, typically by means of DVDs or digital takes a much broader stance on what types of entertainment can be binge-watched, and it suggests that it happens without ever getting up: "To watch (multiple videos, episodes of a TV show, etc.) in one sitting or over a short period of time." Trend stories about binge-watching rarely get into precise numbers, but their anecdotes offer some clues: In a 2011 article about binge-watching on college campuses, one student reported watching 49 episodes of in two weeks—3.4 episodes per day on average—while another student watched 120 episodes of in four weeks: about 4.3 episodes each day.

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