Chicago's Iconic John Hancock Center To Lose Its Name
One thing is clear: Whichever company buys the building's naming rights, getting Chicagoans to change what they call it is another matter.
It feels like just yesterday that Chicagoans were told that their prized skyscraper, once the world's tallest building, would no longer be named the Sears Tower.
"Call it the Big Willy," the CEO of the company that had bought the naming rights. But it's been almost nine years, and while some folks do call it the Willis Tower, few
