Fact-Checking Matt Damon's Clean Water Promise In A Super Bowl Ad
In a new Super Bowl ad, Matt Damon makes a bold promise: Buy a limited-edition Stella Artois chalice and your money will help give a clean water supply to someone in the developing world for five years.
The ad, called "Taps," reminds viewers that water is something we take for granted. Around the world, 844 million people do not even have a basic service providing water to their homes, according to the World Health Organization.
"If just 1 percent of you watching this buys [a chalice], we can give clean water to 1 million people," says Damon in the ad. (That's based on typical viewership for Super Bowl ads: in the 111 million neighborhood.)
The 30-second between the beer giant and Damon's nonprofit group, , whose mission is to provide access to clean water and sanitation in the developing world.
