The Christian Science Monitor

Why GOP faces challenge selling tax cuts to younger voters

Millennials attend a workshop at Society of Grownups headquarters in Brookline, Massachusetts in 2016. The society is both a cafe and a financial wellness center that offers workshops and individual checkups. Millennials have higher college debts than past generations, yet education also means many are on a trajectory from modest incomes toward the middle class and beyond.

Millennials are a key demographic for politicians. They are the biggest group of taxpayers, home buyers, and – soon – voters.

So how is tax reform, Republicans’ signature policy, playing with this pivotal generation?

It isn’t. Even more than most Americans, Millennials by and large view the proposed reforms as a giveaway to businesses and the rich. But unlike most Americans, they are on a fast track out of student poverty and low-income, entry-level jobs to middle-class status and beyond.

This trajectory offers Republicans an opportunity to win them over, if tax cuts can be promoted as a boon for the middle class and a path to faster economic growth and more plentiful good-paying jobs over the next decade.

It looks like an uphill climb. That’s partly because of the mixed nature of the tax proposals coming out of Washington, which in some ways blend new

'More student debt than ever before'Skeptical of trickle-down theoryPolls show hurdle for GOPTax plans with costs as well as benefits The importance of timing

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