NPR

Teetotaling Made Trendy

High-end, non-alcoholic beverages are on the rise — with growing demand from bars and restaurants to carry drinks that go beyond water and sweet sodas for those who don't drink alcohol.
There's a growing demand for non-alcoholic, high-end beverages in the U.S., coming on the heels of a trend across the pond.

Sharelle Klaus says she's always been a foodie.

So she was gutted when she had to pass up an opportunity to dine at The French Laundry, the famous Napa Valley restaurant with three Michelin stars. She was pregnant at the time — and not drinking.

"What would be the point?," she says she remembers thinking.

She didn't want to travel all the way from Seattle — and be stuck drinking water while her dining companions enjoyed an array of Napa wines, carefully chosen to complement and complete each dish.

She came across this issue — lack of beverage options — pretty often through her four pregnancies. When she met friends for drinks or dinner, her only choices were water or some kind of sickly sweet soda.

"I felt like there

You’re reading a preview, subscribe to read more.

More from NPR

NPR2 min readWorld
A Baby Girl Born Orphaned And Premature After An Israeli Airstrike In Gaza Has Died
The newborn died after five days in an incubator. Her family was killed in an air strike. UNICEF says 13,000 children have been killed in Gaza since Oct. 7, with thousands more orphaned and wounded.
NPR3 min readInternational Relations
Hamas Says It's Preparing To Respond To Israel's Latest Gaza Cease-fire Proposal
The militant group says it's examining the latest Israeli suggestions for a cease-fire in Gaza, seven months into the conflict that has claimed tens of thousands of lives.
NPR6 min readAmerican Government
Mike Johnson And The Troubled History Of Recent Republican Speakers
Johnson is the sixth Republican elevated to the speakership since 1994. The five who preceded him all saw their time in the office end in relative degrees of defeat or frustration.

Related