Fast Company

CHILD’S PLAY

Mattel’s latest toy is a voice-activated speaker with an AI tailor-made for kids.

“Okay, Google, how fast do lions run?” yelled my toddler to our new Google Home smart speaker. “Okay, Google, how far is our moon?” The voice assistant had understood me perfectly moments earlier, but it couldn’t process a single question asked by my son’s higher-pitched, less articulated voice. “She doesn’t help!” he lamented with a frown.

My son’s disappointment is the exact problem that Mattel believes it can fix with Aristotle, a $349 voice-activated speaker launching in May that functions like Google Home or Amazon Echo devices.

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