Everand Logo

Welcome to Everand!

  • NPR

    How To Make Boring Sell: In A Jiffy

    The Chelsea Milling Company is known as the manufacturer of Jiffy baking mixes: for muffins, cakes, biscuits, and more. Here's how the family-owned manufacturer has managed to thrive for generations.
    by Melissa Block Mar 17, 2017 3 minutes
    Howdy Holmes, president and CEO of the Chelsea Milling Co., in his office.

    We hear a lot about U.S. companies laying off workers and shipping jobs overseas.

    So, amid the global pressures to downsize, How do you hang onto your workforce?

    We went looking for answers in Chelsea, Mich., home to a family owned manufacturer that's managed to thrive over four generations, since the company's founding in 1907.

    The Chelsea Milling Company is better known as the manufacturer of Jiffy baking mixes. You know

    You’re reading a preview, subscribe to read more.

    More from NPR

    NPR3 min readAmerican Government
    A Michigan Grassroots Effort Is Raising Reparations, While The Government Lags
    The year 2020 was a turning point for Lansing, Michigan resident Willye Bryan. Between the racial reckoning following the murder of George Floyd and the health disparities that hit the African American community during the pandemic, she knew it was t
    NPR4 min read
    The Announcement Of A New Prime Minister Divides Haiti's Transitional Council
    A surprise announcement that revealed Haiti's new prime minister is threatening to fracture a recently installed transitional council tasked with choosing new leaders for the gang-riddled country.
    NPR1 min readFinance & Money Management
    Biden Forgives More Than $6 Billion In Loans For 317,000 Art Institutes Students
    President Biden announced the relief for attendees of the now-shuttered art schools, saying they "falsified data, knowingly misled students, and cheated borrowers into taking on mountains of debt."

    Related Books & Audiobooks