WASTE TIME MORE EFFICIENTLY
Jan 18, 2017
2 minutes
More than 138 million Americans play mobile games, most of which are free to download—and many then pay for small in-app purchases that help them win those games more quickly. (Thanks, color bombs!)
+ WHO IS MAKING MONEY
Mobile game studios. Some other developers of recreational apps, including online dating services and language-learning programs, also benefit from this free-to-play, pay-to-advance
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