Inc.

Why Jeff Lawson Took Twilio Public

After a wildly successful IPO for the communications platform that powers the likes of Uber and Airbnb, its founder reflects on the journey thus far
RESTLESS Jeff Lawson views his company’s IPO as a ticket to the next phase of growth.

BEFORE TWILIO, adding a voice, video, or text-chat feature to an app was difficult. Telecom companies had archaic technology and wanted to lock other companies into long, expensive contracts. Jeff Lawson, the founding CTO of Stub-Hub, along with Evan Cooke and John Wolthuis, wondered why a developer wasn’t able to add telephony and messaging capabilities to an app. So, in 2008, the three started Twilio, a San Francisco–based business-to-business cloud platform that allows sexier companies like Uber, WhatsApp, and Airbnb to do just that. By making a low-cost utility available to some of Silicon Valley’s hottest startups, Twilio became a hot

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