Inc.

YOUR INSIDER’S GUIDE TO CHINA

Are you dead set on getting into China? Some founders and close observers have up-to-date advice.
BRIGHT LIGHTS, BIG MARKET Next year, avid Chinese consumers will spend $8.3 billion on mobile games.

“Either have a trusted lieutenant in China or don’t come into the market. You have to respect the local way—having dinner every day with local officials, speaking language like a local, adhering to local government policies.”

ALVIN WANG GRAYLIN

American-raised Chinese;

You’re reading a preview, subscribe to read more.

More from Inc.

Inc.4 min read
The Business of Building a Better Future
Rohit Bhargava | INC.'S NON-OBVIOUS BUSINESS BOOKS The founder of the Non-Obvious Company, Rohit Bhargava is a trend curator and best-selling author of nine books. What vibe do people most want from their place of work? Answer: coffee shop cozy. This
Inc.6 min read
Steve Young Shares Lessons From the Private Equity Playbook With a First-Time Founder
Not many entrepreneurs have both professional football and private equity on their résumés. But Steve Young has always been something of an overperformer. During his 15-year career in the NFL, the Hall of Fame quarterback earned himself three Super B
Inc.1 min read
Swipe Right to Success
When growing her inclusive underwear brand, Woxer, Alexandra Fuente (above) turned to an unexpectedly effective casting strat egy. “For our first six months of business, we were on a shoestring budget,” she says. “We found models by sending Instagram

Related Books & Audiobooks