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Mark Penn: Bombshell New Survey Shows Why Advertisers Should Be Buying Space On News Publishers

Mark Penn: Bombshell New Survey Shows Why Advertisers Should Be Buying Space On News Publishers

FromForbes Newsroom


Mark Penn: Bombshell New Survey Shows Why Advertisers Should Be Buying Space On News Publishers

FromForbes Newsroom

ratings:
Length:
11 minutes
Released:
May 23, 2024
Format:
Podcast episode

Description

Mark Penn, founder and CEO of Stagwell, Inc. joins "Forbes Newsroom" to discuss a new major Stagwell survey about news consumption and advertising, which revealed major flaws in conventional wisdom around advertising on news products, audience and consumption behavior, and more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
May 23, 2024
Format:
Podcast episode

Titles in the series (100)

Get the latest on politics, policy, and economic matters from Forbes writers and editors, industry leaders, politicians, and more. Join Forbes Newsroom for in-depth, informative conversations.