In this episode of "What In East Dallas Is Going On?!", hosts Rich and Camille sit down with Vikki J. Martin, the dynamic Executive Director of the Ferguson Road Initiative (FRI). Vikki shares the inspiring journey of FRI, a grassroots community-based organization that has been at the forefront of revitalizing Far East Dallas since 1998. Discover how FRI's mission to engage and empower advocates has led to remarkable achievements in crime reduction, economic development, and community unity. From securing millions in funding for public safety and capital improvements to fostering partnerships that support at-risk youth and families, FRI's impact is profound and far-reaching. Tune in to hear about the ongoing efforts and future plans to ensure Far East Dallas remains a strong, vibrant, and inclusive community. https://www.fergusonroad.org/Connect with us! Instagram - Facebook www.visiteastdallas.comPartner with us! connect@visiteastdallas.com