10 min listen
Glitz, glamor and economics at the 2024 upfronts
Glitz, glamor and economics at the 2024 upfronts
ratings:
Length:
10 minutes
Released:
May 17, 2024
Format:
Podcast episode
Description
This week, media giants have been gathering in New York City for the upfronts, where networks and streaming platforms try to court ad buyers by previewing shows for the seasons ahead. We’ll take the pulse of ad spending as streaming continues to outshine traditional broadcast television. And we’ll also hear about China’s property sector prop-up and priorities for the Consumer Financial Protection Bureau now that its future is no longer in jeopardy.
Marketplace is currently tracking behind target for this budget year — that means listeners like you can make a critical difference by investing in our journalism today.
Marketplace is currently tracking behind target for this budget year — that means listeners like you can make a critical difference by investing in our journalism today.
Released:
May 17, 2024
Format:
Podcast episode
Titles in the series (50)
What are airline points worth? Transportation Secretary Buttigieg wants to know. by Marketplace Morning Report