Travis or "Trav" (@trav_in_the_bush), is a wildlife adventure guide from London, Ontario, Canada,  who has a passion for birdwatching and travel. He creates fun, relatable, and educational content for novice birding photographers, leveraging his vibrant online presence for social media growth. As a birding content creator, Travis aims to photograph all 10,906 bird species globally while sharing his knowledge and love for birds with his audience.In this episode, you will learn strategies and principles for crafting a compelling online persona. While quality images and videos are abundant, standing out in a crowded digital space is key. Learn how to elevate your online presence and amplify your personality to ensure that your viral content attracts a dedicated following that eagerly engages with your main content offerings.Sponsor:Thanks to Tamron Americas for being our lead sponsor this episode! Save up to $200 USD on Tamron's latest Fast aperture F/2.8 lenses for Sony E-mount - the 28-75mm F/2.8 VXD G2 and 70-180mm F/2.8 VC VXD G2.  They have advanced optics, fast autofocus, and durable design features like moisture resistance and a scratch-resistant coating. Explore these lenses at www.tamron-americas.com or at your local camera store now and save on your purchase now through May 26th, 2024.Subscribe to TPM's Youtube page and watch full length episodes: https://www.youtube.com/thephotographermindset/If you're listening on Spotify you can now interact with us directly by typing your thoughts, opinions, or questions in the Q & A section. We read them and publish them. It's a great way to make these episodes more of a two way conversation so be sure to add your two cents after each episode!Make a donation via PayPal for any amount you feel is equal to the value you receive from our podcast episodes! Donations help with the fees related to hosting the show:https://paypal.me/podcasttpm?country.x=CA&locale.x=en_USThanks for listening!Go get shooting, go get editing, and stay focused.@sethmacey@mantis_photography@thephotographermindsetSupport the Show.