39 min listen
How to Maximize Podcast Advertising Revenue (Part 4 - The Manifesto)
FromBuild a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)
How to Maximize Podcast Advertising Revenue (Part 4 - The Manifesto)
FromBuild a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)
ratings:
Length:
41 minutes
Released:
Dec 31, 2022
Format:
Podcast episode
Description
Jay Clouse has been absolutely killing it with his podcast, Creative Elements. The podcast recently joined HubSpot's podcast network and I brought Jay on to talk about the behind-the-scenes aspects of how this happened. You can listen to that conversation here and here. In this episode, which is Part 4 of a four-part series, I'm back with some commentary on what Jay and I talked about regarding his podcast advertising and revenue. Topics on this Episode: Podcasting Ads and Income Strategy The "pre-roll" trick to help podcast advertisers (and make you more money) A BIG problem with dynamic podcast ads ... Another BIG problem with podcast ads (and also podcast intros) Options to split the money podcast advertising revenue The "Hottest Band in the World" (and an uncomfortable conversation with my father) Three elements your podcast needs to make the most from advertising The YouTuber who bombed on cable television My "failed" book deal A bad review for my live event Getting my ego checked at BookExpo Owning your podcast (and everything else that you do) Links to Things I Talk About: Creative Elements HubSpot Podcast Network Big Podcast – the book This episode is brought to you by Riverside ... Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.
Released:
Dec 31, 2022
Format:
Podcast episode
Titles in the series (100)
Podcasting vs. YouTube (Big Podcast Insider Issue 114): This is the audio companion to . If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this... by Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)