31 min listen
BetterSleep Founder on Bootstrapping An App to Over 60M Downloads
BetterSleep Founder on Bootstrapping An App to Over 60M Downloads
ratings:
Length:
73 minutes
Released:
Apr 15, 2024
Format:
Podcast episode
Description
Today’s guest is Simon Alex Bérubé, Founder of BetterSleep (previously Relax Melodies). He shares how he bootstrapped the app to over 60 million downloads and led the company to a successful sale to Teladoc Health (NYSE:TDOC) in 2021.
You will discover:
- The process of bootstrapping to selling the app: struggles, successes, and lessons learned.
- The mindset shift needed to generate growth after an acquisition
- The early growth strategies that led to over 60M downloads
Learn more:
https://www.simonalexberube.com/
https://www.linkedin.com/in/saberube
App Audits:
https://apps.apple.com/us/app/we2-sexy-couple-games/id1613132394
https://apps.apple.com/ge/app/happus-couples-relationship/id1669465737
You can also watch the video: https://youtube.com/live/3NRbBKPI8-o
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
***************
---
Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
You will discover:
- The process of bootstrapping to selling the app: struggles, successes, and lessons learned.
- The mindset shift needed to generate growth after an acquisition
- The early growth strategies that led to over 60M downloads
Learn more:
https://www.simonalexberube.com/
https://www.linkedin.com/in/saberube
App Audits:
https://apps.apple.com/us/app/we2-sexy-couple-games/id1613132394
https://apps.apple.com/ge/app/happus-couples-relationship/id1669465737
You can also watch the video: https://youtube.com/live/3NRbBKPI8-o
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
***************
---
Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
Released:
Apr 15, 2024
Format:
Podcast episode
Titles in the series (100)
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