31 min listen
Lessons From Spending $20M on Ads
ratings:
Length:
81 minutes
Released:
Jan 15, 2024
Format:
Podcast episode
Description
Today's guest is Lucas Moscon, who is the Senior User Acquisition Manager at Monkey Taps, makers of the popular Motivation app.
He reveals his UA and ASO roadmap for mobile apps including what channels you should focus on depending on your monthly revenues. Plus, he shares what subscription apps will focus on ad monetization in 2024.
Lastly, he’s a great follow on LinkedIn.
Learn more:
https://www.linkedin.com/in/lucas-moscon/
https://www.monkeytaps.app/
https://www.linkedin.com/feed/update/urn:li:activity:7117433584688201728/
App Audits:
https://apps.apple.com/us/app/true-pulse-heart-rate-monitor/id1577766192
https://apps.apple.com/us/app/ai-floor-plan-design-camplan/id6444421373
You can also watch the video: https://youtube.com/live/agU9hJpFxno
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
---
Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
He reveals his UA and ASO roadmap for mobile apps including what channels you should focus on depending on your monthly revenues. Plus, he shares what subscription apps will focus on ad monetization in 2024.
Lastly, he’s a great follow on LinkedIn.
Learn more:
https://www.linkedin.com/in/lucas-moscon/
https://www.monkeytaps.app/
https://www.linkedin.com/feed/update/urn:li:activity:7117433584688201728/
App Audits:
https://apps.apple.com/us/app/true-pulse-heart-rate-monitor/id1577766192
https://apps.apple.com/us/app/ai-floor-plan-design-camplan/id6444421373
You can also watch the video: https://youtube.com/live/agU9hJpFxno
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
---
Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
Released:
Jan 15, 2024
Format:
Podcast episode
Titles in the series (100)
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