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Nonprofit's Want To Know (Fundraising to Marketing answers)

Nonprofit's Want To Know (Fundraising to Marketing answers)

FromThe Nonprofit Show


Nonprofit's Want To Know (Fundraising to Marketing answers)

FromThe Nonprofit Show

ratings:
Length:
29 minutes
Released:
Mar 15, 2024
Format:
Podcast episode

Description

Nonprofit fundraising strategies, NPO marketing with branding, Donor relationships, Board governance, and professional development for nonprofits are the question topics on this episode.  Cohosts Julia Patrick and Jack Alotto respond with wisdom and some fun, into topics ranging from fundraising strategies to board governance. One key topic discussed was the importance of branding and personalized communication tools in nonprofit development efforts. Jack emphasized the significance of having a distinct brand to differentiate oneself in a competitive landscape, stating, "A brand is what distinguishes you from other nonprofits in your community." He stresses the role of branded postcards and handwritten notes in strengthening donor relationships, highlighting their ability to keep the organization top of mind. Julia and Jack also address fundraising tactics, including the debate between data-driven pitches and emotional storytelling. Jack points out the importance of understanding donor motivations, whether they lean towards rational data points or emotional connections. Additionally, the discussion touches on board dynamics, with caution against appointing employees as voting members due to potential conflicts of interest. Instead, the hosts advocate more for diverse board representation, including beneficiaries of the organization's services. The session concludes with Jack sharing details about upcoming CFRE training sessions and an AFP conference in Toronto.Watch on Video!Follow us on the Twitter: @Nonprofit_ShowSend us your ideas for Show Guests or Topics: HelpDesk@AmericanNonprofitAcademy.comVisit us on the web:The Nonprofit Show
Released:
Mar 15, 2024
Format:
Podcast episode

Titles in the series (100)

The Nonprofit Show is the daily live broadcast where our national nonprofit community comes together for problem solving, innovations, and reflections to foster greater social impacts.  Each day the hosts and their guest experts cover relevant topics, from money to management to missions, with fresh thinking and ideas to help you and your nonprofit amplify your social impact and better achieve your mission, vision and values. //Join in with The Nonprofit Show Co-Hosts Julia C. Patrick, CEO of The American Nonprofit Academy and Jarrett Ransom, The Nonprofit Nerd and CEO of The Rayvan Group.   Watch or listen to The Nonprofit Show for new knowledge and amazing inspirations.  Connect with nonprofit and social impact experts from across the globe. More details . . . https://bit.ly/34yEYk1 //Signup to watch the Live video broadcast of The Nonprofit Show and receive a show time reminder: http://bit.ly/3nxnADf // The Nonprofit Show is a production of the American Nonprofit Academy http://bit.ly/2LsVonu