? Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 32 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about capitalizing small changes, new moves to increase operational complexity, and why grabbing the low-hanging fruit is better than climbing to the top of the tree.1:21 Expanding The Content Team3:11 Get Your Beginner Reps In5:49 Small Changes Over Changing Strategy8:13 Utilizing AMAs For Improvement13:22 The Value of a Referral Program16:16 How We're Increasing Operational Complexity22:34 Optimizing Our Back-End Email26:15 Grab The Low-Hanging Fruit30:07 The Best Businesses Create Systems To Talk To Every Customer31:34 Scaling Will Feel Messy32:36 Have Patience For Progress -------------------------------------------------------------------✍️ Write with ChatGPT like a PRO: https://yt.startwritingwithai.com☕️ Subscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole