Wes and Scott explore the web standards and email authentication methods that keep your email from going to spam; DMARC, SPF and DKIM. If you send email via a custom domain name, you need to listen to this! Show Notes 00:00 Welcome to Syntax! 01:06 Brought to you by Sentry.io. 02:08 What exactly are SPF, DKIM, and DMARC? 02:53 Different ways that you may want to send email. 03:23 Transactional emails. Resend, email for developers 05:07 Email marketing. 05:47 Anything else that sends email on your behalf. 07:13 SPF (Sender Policy Framework). Postmark defines SPF Postmark SPF in 5 Minutes 08:34 You can only have one SPF record. 10:18 DKIM (DomainKeys Identified Mail). Postmark defines DKIM 13:39 DMARC (Domain-based Message Authentication, Reporting, and Conformance). Convertkit 16:38 RUA Reporting. 18:03 How to set up reporting. 21:08 Does emails marked as spam hurt the IP that sends them? 22:18 Other things to consider. Special thanks to David Flanagan for the help on this! @rawkode Hit us up on Socials! Syntax: X Instagram Tiktok LinkedIn Threads Wes: X Instagram Tiktok LinkedIn Threads Scott:X Instagram Tiktok LinkedIn Threads Randy: X Instagram YouTube Threads